C.O.R.E. | Sales Process | Engagement Questions
Engagement Questions: Guiding the Conversation
Engagement Questions: Guiding the Conversation
Engagement questions are the key to making your Cereba AI feel less like a robot and more like a natural conversationalist. These are the questions your AI will strategically ask during a conversation to gather information, understand the prospect's needs, and smoothly guide them towards scheduling an appointment.
How Engagement Questions Work
Unlike basic chatbots that often feel scripted and repetitive, Cereba's engagement questions work differently. They are designed to:
1. Enhance Interaction:
By asking relevant questions about the prospect's situation, your AI creates a more engaging and personalized experience. The conversation feels natural and interactive, building rapport and trust with the prospect.
2. Gather Insights:
Each engagement question is crafted to uncover valuable information about the prospect's needs, preferences, and pain points. This helps the AI tailor the conversation and make more informed recommendations for scheduling a relevant appointment.
3. Guide the Conversation Forward:
Engagement questions help steer the conversation towards the desired outcome – booking an appointment. They prevent dead ends, keep the prospect engaged, and move the interaction closer to your ultimate goal.
Creating Effective Engagement Questions
Cereba pre-fills this section with some starter questions relevant to your industry, but you can edit and replace them as needed! To create the most effective engagement questions, consider these tips:
- **Open-Ended vs. Closed-Ended:** Mix open-ended questions (e.g., "Can you tell me more about the issues you've been experiencing?") with closed-ended questions (e.g., "Do you own your home?") to encourage conversation while also gathering specific data.
- **Focus on the Prospect:** Frame your questions around the prospect's needs and concerns, not just your products or services.
- **Use a Conversational Tone:** Keep your questions natural and avoid overly formal language.
- **Strategically Place Questions:** Think about the flow of the conversation and where each question will make the most logical and natural impact.
- **Test and Refine:** Monitor your AI's conversations and adjust your engagement questions based on prospect responses and overall effectiveness.
Remember!
Engagement questions are a powerful tool for making your Cereba AI a more human and engaging conversational partner. By thoughtfully crafting these questions, you'll empower your AI to gather valuable insights, build relationships with prospects, and drive more qualified leads towards scheduling appointments.