Company Insights: Sharing Your Brand Story
Your company insights section gives your AI the talking points and information it needs to properly represent your business in a conversation with potential clients. Think of your FAQs section as the "What" and your company insights as the "Who" of your business.
What Information Should I Include?
This section should contain information that helps portray your brand effectively. Consider including the following:
- Company History (founding date, key milestones)
- Location and Service Area
- Unique Selling Propositions (what sets you apart from competitors)
- Customer Testimonials or Reviews (short and impactful quotes)
- Awards or Recognition
- Additional details that can be used during conversations to build credibility with your company.
How to Create Compelling Company Insights
- Keep it Concise: Aim for brief, memorable statements that your AI can easily integrate into conversations.
- Highlight What Matters Most: Focus on the information that is most relevant and appealing to your target customers.
- Don't worry about writing in your brands voice or personality, your AI will use these details and convey them correctly.
Example Company Insights
- "We've been serving [your city] for over 20 years."
- "Our mission is to provide [your key service] with exceptional customer care."
- "We're known for our commitment to [your core value]."
- "[Customer testimonial quote about your service]."
By carefully crafting your company insights, you give your Cereba AI the knowledge it needs to present a clear and compelling picture of your business, strengthening its ability to build trust and connect with prospects on a deeper level.